Pixel 11: marketing images leak ahead of August 12

Twelve days out from the Made by Google event, the Pixel 11 has almost no secrets left. On 31 July 2026, veteran leaker Evan Blass published a set of images through his LeakMail newsletter that look exactly like official marketing renders of the entry-level model. They show noticeably brighter colours, an explicit reference to 30x zoom, and several screens devoted to agentic AI. Google unveils the range on August 12 in New York.

What the leaked Pixel 11 images show

Evan Blass is no stranger to this: he is one of the few sources whose renders match the final products year after year. The published images show the Pixel 11 head-on, in profile, in hand, plus a family shot lining up the colour options.

According to an earlier leak reported by Android Authority, the palette should include Hibiscus, Frost, Obsidian and Pistachio. The first and last stand out against Google’s usual restraint: a strong pink and a soft green that break with recent generations of greys and blacks.

One caveat, though: other outlets reporting the same leak mention different names (Fuchsia, Light Sterling, Midnight Haze, Moss). Final commercial names will only be confirmed on August 12.

30x zoom, the base model’s camera argument

One image is labelled “30x zoom” and shows a parrot photographed at distance on a park bench. The detail matters: the standard Pixel 10 topped out at 20x digital zoom. Moving to 30x on the entry model would be a real gain for anyone who shoots at range.

An open question remains, raised by Android Authority: is this improved conventional digital zoom, or a version of the generative Pro Zoom introduced last year on the Pro models? That technology reconstructs part of the detail using AI rather than simply cropping. Logically, Google should keep Pro Zoom for the Pro versions to protect its product hierarchy. To be confirmed.

Agentic AI: Gemini Intelligence takes centre stage

Several renders are devoted to so-called agentic features. The idea behind the word is simple: instead of answering a question, the assistant chains several actions across different apps to complete a task. Book a table, gather information, prepare a message — you approve, the AI executes.

These screens almost certainly point to Gemini Intelligence, the software layer Google is now pushing across its whole ecosystem. It is consistent with the strategy Samsung showed in July on its Galaxy Z Fold8 series, also built around agents able to work in the background.

Specs and price: what the leaks say

The specifications circulating for several weeks describe a device of continuity rather than rupture:

• 6.3-inch OLED display
• 4,985 mAh battery
• Base storage raised to 256GB, with the 128GB tier dropped across the range
• Tensor G6 chip, described as Google’s first silicon built on TSMC’s 2nm process with Gate-All-Around transistors
• MediaTek M90 modem replacing the Exynos solution, a change that could improve battery life in poor signal areas

On pricing, the leak points to $899 for the base Pixel 11, roughly $100 more than the Pixel 10 at launch. The rest of the range would follow: $1,099 for the Pixel 11 Pro, $1,299 for the Pro XL and $1,899 for the Pixel 11 Pro Fold. These are US figures before tax.

Why the price increase? The memory crisis

The rise is anything but arbitrary. It is largely explained by the global DRAM shortage. Memory manufacturers — Samsung, SK Hynix and Micron — have massively reallocated production capacity towards HBM, the high-bandwidth memory feeding AI accelerators in data centres. Far more profitable.

As a result, according to estimates relayed by the specialist press, the cost per gigabyte of mobile RAM has gone from roughly $2.80 in 2025 to close to $12 in 2026. On a phone carrying 12 or 16GB, the bill adds up fast. The phenomenon affects the whole sector: graphics cards, SSDs, laptops and consoles are under the same pressure, and several manufacturers have announced 15 to 20% increases across their 2026 ranges.

In other words, the Pixel 11 hike is not an isolated Google decision but the symptom of an industrial imbalance likely to last. Memory makers themselves do not expect meaningful relief before 2028.

What it means for you

If you were eyeing a new Pixel this autumn, three things are worth weighing.

The price-per-gigabyte actually improves. Paying $100 more to go from 128GB to 256GB of base storage is not a bad deal in itself. What hurts smaller budgets is the disappearance of the cheap entry tier.

The Pixel 10 becomes a smart buy. As with every generation, the successor’s arrival mechanically pushes down the previous model’s price. If 30x zoom and agentic AI are not priorities, the Pixel 10 remains an excellent device backed by seven years of updates.

Wait until August 12 before deciding. Leaks, however reliable, are no substitute for an official announcement — and certainly not for regional pricing.

Check the Google Pixel 10 price on Amazon

See you on August 12

The Pixel 11 arrives in a tense moment for the industry, with an accepted price increase and a message built entirely around AI. Evan Blass’s images suggest a more colourful phone with better long-range photography, but the real test lies elsewhere: how the 2nm Tensor G6 actually performs, and whether the agentic promise holds up day to day. Answers in under two weeks.

Do those colours tempt you, or are you mainly waiting for the Pixel 10 to drop in price? Let us know in the comments.

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